Candy Rookie Geraldine Rivera Is All About Empowering Herself And Others Through Makeup

Geraldine is part of Candy Rookies 2020, a group of influential and aspirational college students handpicked to represent #GenerationCandy in the year to come.
by Ysabel Y. Yuzon   |  Jan 25, 2020
Image: Julian Rodriguez
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School: Mapua University

Year and Course: 3rd year, Construction Engineering Management

Age: 20 years old

Intagram: @geraldinerivera

Candy Rookie Geraldine Rivera is all about getting things done, whether it's in school or off-campus. "I always set goals for myself and no matter what happens, I still keep going because I believe that success can be earned by hard work and dedication."

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One major aspect of her life that has seen this through is her hustle as a makeup artist. "Makeup has been my biggest passion since college started," says the Construction Engineering Management junior. "That’s why aside from being a student, I also work as a part-time makeup artist."

"Makeup excites me because I view it as an extension for my love of art. It enhances natural beauty, and boosts my confidence," she says. But it doesn't end there, aside from being a tool for self-expression, Geraldine also makes sure to spread the love. "It also makes me happy that through make up, I [am] able to boost the confidence of my clients as well."

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"As a Candy Rookie, I look forward to gaining new friends, showcasing my passion, and to encourage others to embrace their own beauty and be confident to face the world."

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Geraldine is part of Candy Rookies 2020, a group of influential and aspirational college students handpicked to represent #GenerationCandy in the year to come.

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Photography: Julian Rodriguez

Art Direction: Hannah Villafuerte

Team Art Director: Jico Joson

Producers: Ysabel Y. Yuzon and Mylene Mendoza

Shoot Coordination: Lou Ferrer

Makeup: Geraldine Rivera

Check out the batch video:

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Ysabel Y. Yuzon
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