Breaking Boundaries With Laureen Uy

Fashion blogger Laureen Uy launches something special for her blog and readers.
by Bea Marin   |  Oct 7, 2013
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"I get inspired knowing that I inspire people," says Laureen Uy of who has been blogging for almost 3 years. In those years, she has established a name for herself as one of the country's most influential bloggers. As her third year commitment to her readers, Laureen wanted to do something more for her blog.

"People nowadays are always on the go and they're on their mobile almost 24/7. I created the mobile app so with just one click away, they'll be able to keep in touch with me," Laureen shared right after she admitted how nervous she was at her launch.

Laureen launched the Break My Style mobile application last Thursday. It's an app built to allow readers to view content from her blog with just a click of a button! She is one of the first bloggers in the country to create an app for iOS users. Readers will now conveniently have access straight from their phones!


"I started blogging back in October 2010 and have wanted to keep exciting my readers. My goal in creating this app is to make my readers close to me, and me close to them. I'm the type of person who wants to keep moving forward and this app, I believe, will allow me to open up to bigger things," she added.

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The BMS app features a clean and user-friendly design with a menu of categorized buttons including "Looks," a stunning photo gallery for latest outfits; "Giveaways," for promos; and "Feature," to keep track of her features on magazines, TV, and events. But wait, there's more! "Reader of the Week" is a tab created to feature followers and as for "Podcast," it's for live videos, which will be launched later on.

The application also delivers push notifications every time there's a new blog post. Social media links are also available to get real-time updates from Laureen as she says, "I always want to be close to the hearts of my readers and this app will definitely make it easier for them to have access to BMS all the time."


Currently the “Break My Style” application is only available to all iOS/Apple users. For more information on the BMS app, visit

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