5 Korean Beauty Trends You Can Pull Off Using Local Products

You'll still look just as fresh and glowy!
by Isabel Salvosa   |  Apr 26, 2020
Image: INSTAGRAM/jennierubyjane, renebaebae
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Move over, glass skin and gradient lips. This year, all the Korean beauty trends we love have been revamped! 

Excited to try out these new trends? Remember: it doesn’t mean you have to limit yourself to K-beauty brands only. Experimenting is what makes makeup fun, after all! This time around, consider checking out local products first—they’re more accessible and definitely get the job done just as well.

Trend 1: Cream skin

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This is a toned-down version of the glass skin trend. It calls for supple skin that’s dewy, but not overly so. K-beauty experts advise applying a toner and moisturizer hybrid prior to makeup. But you can get the same look with a lightweight moisturizer that’s not too thick.

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Try: VMV Hypoallergenics Spring Fresh Oil-Free Nourisher for Oily Skin (120 mL), P1,000

Trend 2: Undereye blush

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Remember how obsessed we all were with drunk blush? This is another take on that well-loved trend. Apply liberal amounts of blush directly under your eyes for a cute, innocent look. Shades of peach and coral are particularly popular.

Try: Cloud Cosmetics Puff Puff Tint in Peche Fluff, P199

Trend 3: Glitter eyeshadow

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K-beauty enthusiasts usually keep their eye looks relatively tame, steering away from bold and bright colors. But now, they’re switching things up with some glitter! You can wear the product as an eyeshadow topper or on its own.

Try: Teviant Glitter Eyeliner in Amber, P995, Lazada

Trend 4: Glossy lips

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Matte lips have been out of style for a while, and in its place is the fresh and youthful glossy lip! Apply your favorite lipstick and blend the pigment outward with your fingertips for a blurred look. Finish by applying gloss on top.

Try: Filipinta Iskrambol Gloss in Marshmallow, P350

Trend 5: “Burnt” my-lips-but-better shades

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These days, Koreans are all about that “burnt” lip. Go for warm, brown-based oranges and reds. Avoid mattes as the trend favors velvety or glossy finishes.

Try: Happy Skin Lip Mallow Mousse in Truffle, P549

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