4 Beauty Products That Were Immediately Sold Out Because of Jun Ji Hyun
If you're a true K-drama fan, then there's no way you haven’t yet heard of SBS' latest offering, The Legend of the Blue Sea. South Korea's new popular fantasy drama tells of a "fishy romance" between a con artist and a mermaid, starring Hallyu heartthrob Lee Min Ho and forever sassy girl Jun Ji Hyun—we've been keeping our eyes peeled for this series ever since news broke about this dream pairing! In fact, it’s only been a week since the first episodes have aired and we already can't stop talking about it, most especially because the 35-year-old lead actress perfectly exemplifies what our beauty dreams are made of.
Ji Hyun, who’s famous for her roles in My Sassy Girl and My Love from the Star, is known for having products fly off the shelves after making an appearance in her dramas. Given her enviably flawless and radiant complexion, we can’t really blame the viewers for wanting to cop her looks. Below are just some of the beauty products that sold like hotcakes because of her:
Iope Air Cushion XP
Ji Hyun would occasionally touch up her makeup using this, resulting to the product becoming the hottest selling cushion compact in Korea—records claim that one sells every six seconds! Now we definitely want one, too.
Hanyul Rice Essential Skin Softener
The Korean actress is also an endorser for skin care brand Hanyul, so it was only natural that she showcased its product while filming My Love from the Star. Its famous facial toner was cleverly placed in front of her vanity dresser while she was doing her skin care routine, and the product got sold out within a month after that particular episode aired.
Yves Saint Laurent Rouge Pur Couture in No. 52 Rosy Coral
After an unverified report that Ji Hyun wore YSL's cult lipstick in No. 52 shade, fans couldn't help but try to get their hands on one, too. It caused a massive surge in sales not only in Korea but even overseas, particularly in Australia and Europe.
Iope Waterfit Lipstick in No. 44
Ji Hyun's character as Cheon Song Yi in My Love from the Star caused a pink lipstick frenzy all over Korea. The lippie she constantly wore in the drama (a bright pink hue in glossy finish) was sold out for months.
Can't wait to see which mermaid-worthy beauty products she'll be using in The Legend of the Blue Sea. Better get dibs on those ASAP!
This story originally appeared on Preview.ph.
* Minor edits have been made by the Candymag.com editors.